Goodone is an award wining independent fashion label that reflects contemporary London through conscious, modern design. They believe that an intelligent approach to design should not only be satisfy a hunger for new and constantly evolving concepts in style, but should also address the environmental impact of the fashion industry. They specialise in Up-Cycling innovatively combining new British and sustainable fabrics with reclaimed textiles. They have developed a design method which is informed by the use of Recycled, but not restrained by it.
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