Ethical & Sustainable Design: Partimi

Partimi was founded in London by fashion designer Eleanor Dorrien-Smith. Eleanor graduated from Central Saint Martins with a BA in Fashion and Print in June 2008 and she worked for Mary Katrantzou, Tata Naka, John Galliano and Eley Kishimoto before setting up Partimi. Partimi began when she was commissioned to create a capsule collection for Anthropologie. The six piece collection named ‘Newspapers & Plastic Bags’ was then launched in stores across America and online under the brand name PARTIMI which stems from the architectural term, ‘parti’ - being the conceptual starting point of a design project. The designer decided to develop the brand further with the advice from the Centre for Sustainable Fashion. With their support Eleanor threw herself fully into developing PARTIMI and her role within sustainable fashion leading her to win a prize at the Fashioning the Future Awards 2009, hosting an \'eco design\' London pop up shop, showing a preview collection during February 2010 Estethica exhibition, speaking alongside notable figures at a sustainability seminar at Central Saint Martins, collaborating with Enviromental Justice Foundation on a t-shirt project, and finally launching the first full ready-to-wear PARTIMI collection at London Fashion Week in September 2010.